11 Proven ways to skyrocket sales

1. Advertise Smart Nothing risked nothing gained... Wise marketers understand the good sense in trying new advertising methods, but don't go out on a limb to experiment. Are the advertising campaigns you've been using working, but not setting off the explosive response rates that you are looking for? Try this... experiment with about 20 percent of your advertising budget, and let the remaining 80 percent continue to do its job of keeping a steady stream of customers coming in. 2. Reduce and Multiply Big isn't always better, sometimes quantity is more effective. Try reducing the size of your current advertisements and run more. Surprisingly, short ads often generate more response than long ads. Yep, keep it short and sweet, and watch the results. 3. Liven up Your Ads Take a look at your current advertisements. Are they full of active, lively, colorfully stimulating phrases? Yeah, get rid of all those boring words and replace them with phrases like...it's as easy as 1, 2, 3... hurry! Don't miss out...Save, save, save!...Act now!... That's right, keep things hopping and full of action for effective advertising results. 4. Give 'em the Warm Fuzzies People buy products for the feeling they get from the purchase. How do you feel when you get a new car? Yeah, excited, proud and anxious to show it off a little bit. Keep in mind these feelings, and draw word pictures with your advertisements that will stimulate them. Yeah, you'll be surprised at the results you'll get from encouraging and dramatizing the desires of your readers. 5. Send Them a Postcard It only takes a minute to read the back of a postcard. Most people are just like you - busy, busy, busy. Regardless of how busy we are, all of us automatically read postcards that are short, clear and concise. Send postcards with short ads to your target audience, and watch the flood of response sweep in. 6. Pay Your Customers to Advertise Nothing is more effective than word-of-mouth advertising. That's right! Your customers can say it better than you could ever say it, so why not let them? Yeah, implement a reward program for referrals and watch your sales climb. 7. Say Thank You It only takes a minute to put a thank you card in the mail to a customer, but the effects of your thoughtful act can create a loyalty that will last a lifetime. Yep, we all like to be appreciated...your customers do too. 8. Sell to Your Current Customers The idea that sales growth comes from new customers isn't always true. Yeah, you can increase sales with the customers you already have! Have you tried offering them a product that will complement the item they are buying? What about follow ups? It's a lot easier to sell more to your current customers than to get new customers through the door. Don't overlook the potential that's in your store today! 9bine Items for Special Sales Buying in bulk is ALWAYS cheaper...or is it? Consumers tend to feel that buyer in larger quantities is saving them money. Take advantage of that feeling. Group a few products together and advertise a special sale. Yeah, customers will feel pressured to shell out the dinero before the deal expires! 10. Surprise, Surprise! Who doesn't like a pleasant surprise? Yeah we all do, especially after we've made a purchase that our conscience is telling us we shouldn't have. Do you want to get rid of those after purchase guilt trips for your customers? Give them a surprise at the register! They'll leave feeling like it was their lucky day, rather than struggling with the after-the-sale blues. 11. Count the Losses When we look at sales, we often focus on what will be gained by the purchase. What about the loss that results from failing to purchase? Most of us are more affected by losses than by savings. Let your customers know what they'll be losing by failing to take advantage of your offer. How many of these techniques are you using? Try implementing some new strategies and watch for new results! Yeah, nothing ventured... nothing gained. Sometimes it pays to take another look at what we're doing, and take it up a notch. Give these 11 tips a try, and watch your sales skyrocket!

High probability selling for sales professionals turn cold calling into warm sales leads

: Like most sales lead consultants, I do not advocate cold calling . However, I acknowledge that cold calling is necessary at times. You need prospective clients and customers: If you don't have a customer list from which to solicit referrals, and you also lack an advertising/marketing budget, cold-calling to a highly targeted list is the fastest route to finding high probability prospects. A High Probability Prospect is one who wants, needs, can afford, and is ready to buy your product or service - now. Those who only want, need, and can afford - but are not ready to buy now - are prospects that you will not meet with now. But, you will continue to contact in the future, until they are ready to buy. How does Cold Calling fit into High Probability Prospecting? Before picking up the phone, you need to define your target market. Your target markets are consumers and/or companies who are likely to want your product or service. If you haven't gone through the exercise of defining your target market, start by making a list of your best customers: What characteristics do they share? Are they in similar industries? Are they companies of about the same size, or in the same vertical markets? In B2C sales, look for similar socio-economic factors. Your prospect list, whether you've created it yourself or purchased it, is the basis of your prospecting campaign. Contact each person on the list repeatedly, each time with a different offer. In High Probability Prospecting, an offer is a succinct distillation of two features of your product or service. Every time you re-contact a prospect, present a different offer. When call your list, only first-time calls are cold calls in High Probability Prospecting. A truly effective prospecting campaign requires that you call the same list every 3 to 4 weeks, so after a short period of time, most of your calls will be 'warm' calls. A higher percentage of the people on your list will say "Yes" to your prospecting offer with each successive call. 5 Simple rules for maximum effectiveness and maximum efficiency:

1. Don't repeat the same prospecting offer more frequently than every third call.


2. Your offer must be no longer than 45 words, describing your product/service and mentioning two if its features.


3. Your prospecting offer must clearly request a "Yes" or "No" answer.


4. When prospects say "No," you say, "Okay, good-bye."


5. When prospects say "Yes," you say, "Why?"

With practice, you should be able to make at least 50 dials per hour. You'll find an increasing number of High Probability Prospects - people who respond with 'Yes' to your offer - with each pass through your list. You'll be on your way to making appointments with people who are ready to buy what you're selling - right now. High Probability Prospecting doesn't eliminate cold-calling entirely. You will, however, make successively fewer Cold Calls and far more "Warm Calls". That will eliminate most of the Rejection associated with cold-calling. Thus, you will turn telephone prospecting into an efficient and enjoyable activity.